top of page

Create Your First Project

Start adding your projects to your portfolio. Click on "Manage Projects" to get started

Social Media Management & Content Direction

Project type

Social Media Management

Date

2025/2026

Location

Berlin

Responsibilities

•⁠ ⁠Monthly content planning
•⁠ ⁠Reel production & editing
•⁠ ⁠Caption writing
•⁠ ⁠Event coverage
•⁠ ⁠Visual storytelling
•⁠ ⁠Performance observation & format refinement

Approach

I developed a cinematic and community-focused storytelling language to shift the digital presence from simple event documentation to emotional brand positioning.
Content is structured around anticipation, live energy and memory-driven recaps creating rhythm rather than isolated posts.

Focus

Organic growth, emotional resonance and cohesive brand identity.

Results

• Shifted social media presence from event documentation to narrative-driven storytelling
• Established a cohesive visual identity across reels, motion content and editorial posts
• Strengthened emotional connection between venue, community and audience
• Created repeatable content formats supporting organic growth and consistency

Tools

CapCut · Premiere Pro · Instagram Analytics · Content Strategy · On-site Documentation · Figma

Tante Frizzante is a Berlin-based cultural venue and event space.

Click image to view video.

bottom of page